The Engineer Who Tests It Runs It
The person who loads and checks your loop in our workshop is the one on your stand. They know the tube and the file.
Holotube Displays · Dubai & GCC
Lazulite rents the Holotube, a glass column that plays 3D product content visitors can walk around. Four formats run from a 165 mm countertop cylinder to a 2 metre hexagon. Our team builds the content loop, then installs and runs the tube at launches, stands and lobbies across the GCC.
Floor tubeCountertop tubeHexagon unitQuick facts
A Holotube is a cylindrical or faceted glass display that shows 3D video inside its case. The column is open on all sides, so a small crowd can stand around it.
45+
Holotube Deployments
4
Tube Formats Available to Rent
80+
Cylinder Content Loops Produced
20+
Launch and Retail Showcases
Every booking covers the tube, its mount, the media source, delivery, installation and removal. A Lazulite engineer loads the approved loop and stays through opening hours.
Lazulite's spec sheets list LED and projection systems behind the glass, by model. Content is rendered on black, which reads as empty space inside the tube, so the product model sits alone in the glass.
The floor tube stands 1,800 mm tall and 1,050 mm across, playing 4K content. The 10.1 inch tube is 306.3 mm high with an 800 by 1280 screen. Both 75 inch units, the hexagon and the half cylinder, play at 3840 by 2160 and list a 50,000 hour backlight.
Send MP4 files, or let our designers build the loop for you. Floor units take content over HDMI, and the 10.1 inch tube loads by USB. The 1.8 metre tube can start a sequence by touch or a button press.
Choose a configuration
Hologram Tube 1.8 m
Our tallest round tube, close to head height for most visitors. People circle it to study a product in 4K.
Key features
Typical uses
| Type | Cylindrical and faceted 3D hologram display |
|---|---|
| Formats | 1.8 m tube, 10.1 inch, 75 inch hexagon, 75 inch half cylinder |
| Content | MP4 loops on a black background |
| Resolution | 800 by 1280 on the 10.1 inch; 4K on floor units |
| Interaction | Touch or button on the 1.8 m tube; others play loops |
| Mounting | Floor mounted, or countertop for the 10.1 inch |
| Supply | Rent or custom build |
| Power and setup time | Single-phase 13 A or 16 A; most installs finish within half a day |
The figures above come from each model's spec sheet. Setup times are our estimates and get confirmed at the site survey.
Delivered at
At MIITE 2026, MoIAT visitors placed objects on a tangible table, and a Mini Holotube played the matching 3D content.
Physical objects set on a surface triggered content for du visitors. It used no Holotube, but the same object-to-content logic drives tube activations.
Guests stepped into a mirrored pyramid, filmed short clips and left with brand content. It used no tube, but it is our nearest all-round display project.
Rental includes the tube, mount, content loading, transport, setup, an engineer and removal. Book a day, a show week or a month in store.
A custom build can change the base finish, case size or trigger hardware. Our engineers draw, build and test it in Dubai.
The 10.1 inch tube goes live within an hour of arrival. Floor units usually take half a day with content tests, and come down after closing.
The person who loads and checks your loop in our workshop is the one on your stand. They know the tube and the file.
Lazulite has worked GCC halls since 2016, from ADNEC to Riyadh, and knows each venue's load-in rules.
Our team cleans the glass and runs a full loop before each tube leaves the workshop.
Trusted by: Brands, Launch agencies, Retailers, Exhibitors
We agree the product, the format, where the tube stands and how visitors will approach it.
Designers model the product and build the loop to the tube's exact frame and height.
The loop plays on the booked unit so you can sign it off before dispatch.
Our engineer levels the tube, connects power and content, and runs it through the event.
We take the tube down and hand over the content files for later use.
The 1.8 m tube takes a circle 1,050 mm across, and the hexagon about 1,438 by 678 mm. Leave room for people to walk around the full cylinder.
The 1.8 m tube and the hexagon each need a 16 A single-phase point. The half cylinder and the 10.1 inch run from 13 A. The spec sheets also list a 2.4 GHz connection.
Floor units need a levelled floor, and the 75 inch models accept a false floor. We check stand platforms and carpets with your builder first.
Before the build day we review spotlights, glazing, goods lifts and delivery slots with the venue. The 2 metre hexagon needs a clear route and tall doors.
As an estimate, the 10.1 inch tube rents for about AED 1,000 to 3,000 a day, before VAT. That band follows published Dubai rates for tabletop hologram displays.
The 1.8 m and 75 inch tubes are quoted to brief and sit above that band. Model, show days, travel and content work set most of the cost.
A rental uses a tested unit and keeps upfront cost low. Owning a custom tube means a higher first invoice, and the unit then serves a showroom or a touring launch.
Send the product, preferred format, dates and venue for a costed plan and content timeline.
Budget bands
Compact
One countertop tube
Standard
A floor tube with new content
Flagship
Several tubes or a custom build
Rent vs custom
| Metric | Rent | Custom build |
|---|---|---|
| Speed to launch | Higher | Lower |
| Upfront investment | Lower | Higher |
| Brand uniqueness | Lower | Higher |
| Reuse value | Lower | Higher |
Rent
A tested tube with your loop
Custom build
A tube shaped for you
A Holotube is a column people walk around, built to show an object. A Holobox is a front-facing box about 1.9 to 2.1 metres tall, sized for people and life-size presenters.
Pick the tube when the hero is a product, the stand is open on several sides, or a counter needs a small unit.
Pick the Holobox for a presenter, a life-size figure, or touch, movement and gesture interaction from the front.
Ask what goes inside and where people stand. An object seen from several sides points to the tube; a person facing a queue points to the Holobox.
A fan at height draws people from the aisle toward the tube.
Can't find your answer? Speak with our Dubai team.
Yes, for the cylinder formats. The Holotube is designed for viewing from all sides, so a group can stand around the 1.8 m tube at once. The half cylinder shows content to the front and sides, which suits a wall or window. Our designers build each loop for its format.
Let's build it together
Tell us the product, venue and dates, and we will suggest a tube size and a budget range. Our designers can model the product if you have no 3D files. Call, WhatsApp or email to start.
Let's Discuss Your Project
